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That’s One Way To Spell It: Inspire:tion

The curiously named Inspire:tion advertise themselves as a “rock-shoegaze-ambient” band, and somehow they’ve found a way to legitimately sound like those three things blended together. Yes, the swirling guitars and precious electronic droplets that are a hallmark of “dreamy” music, but Inspire:tion add enough pulse to their tracks so they never get caught gazing at anything. It’s in a similar vein to State-side rockers Asobi Seksu or Tokyo’s SCARLET. My entry point into the band was a short film-thing featuring two of the band’s best tunes. Watch a laundry cycle and listen to some tracks below.