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New Kyary Pamyu Pamyu: “Mondai Girl” (Short Version)

Kyary Pamyu Pamyu’s career is following a familiar (nay, predictable) arc, at least musically. She made a huge, viral splash with “PonPonPon,” achieved mainstream god-mode with “Fashion Monster” and went on a tear up until the release of Nanda Collection, and then sort of lost momentum a bit with subsequent singles and last year’s album (though sales remained pretty strong). And even then, Kyary has been and probably always will be fine, at least for the next five years…she’s Japan’s first social-media superstar, and her Twitter, Instagram and Vine are more interesting than dozens of other acts entire discographies. But still, the past year in Kyary’s life hasn’t felt nearly as exciting as those first two.

Will latest single “Mondai Girl” change that? I don’t know, and honestly am not sure I care because gahhhhh the song and video make me feel happy (which I’ve sort of needed in a very stressful, transition-filled period of my life). As of now, both are of the “short version” variety, but there is more than enough to like now. Let’s focus on the song, which builds off the chip-tune-leaning touches of last year’s “Family Party,” twisting it from wonky movie theme to a more pop focused song (that is also a TV show’s theme). Kyary’s singing has never been anything noteworthy…which is part of the point…but here she tries a few things out with her voice, and it works. Or maybe I’m just glad this stepped into my life now? Get back to me, and watch above.