[youtube=”http://www.youtube.com/watch?v=pb3IdLdIc6s”] On the one hand, “Ponponpon” sees producer Yasutaka Nakata return to the sorta pure-pop sound he does exceedingly well with Perfume, and sometimes with Capsule and Meg. Now he’s working the boards for a fashion magazine model turned J-Pop singer, someone called Kyarypamyupamyu. “Ponponpon” sounds like Bugs-Bunnied-up electro-pop, Nakata coming home from the club…
Whereas Perfume has always served as his gateway to the radio stations and Pino commercials of Japan, Yasutaka Nakata’s Capsule project seems to work as his in to the cooler circles of the country. With Capsule he could edge away from the pure-pop chewing gum of his highest-profile gig to make songs ready for the…
[youtube=”http://www.youtube.com/watch?v=5WMyjU5RweU”] A moment of praise to all people actually good at Japanese…especially the folks at Perfume City who recently launched a channel devoted to sub-titling Perfume-related videos into English. Of the clips on their right now, an early favorite of mine would be a program that interviews producer Nakata Yasutaka about the “ten golden rules”…
Perfume’s 2010 output has followed a pretty business-like pattern thus far. The girls tackle a typical Perfume-sounding song for side A, said single getting the majority of playtime and advertising push. Meanwhile, Yasutaka Nakata puts in overtime at the lab for the B-side, creating thrilling new pop-concoctions which push the trio into interesting new territory….
Another day, another Yasutaka Nakata-produced electro-pop track. At this point, every act Nakata touches ends up baring similar sonic hallmarks – no-free-space electronics joined by digitally manipulated vocals. Meg’s “Secret Adventure” single features all these markers and, like most of Nakata’s work with Perfume and Capsule, sounds like an absolute computer-generated ear worm. It’s not…